Commerce Insights Blog

Increase the value of your shopping basket - with the new minubo cross-sell analysis

Transition to GA4 - minubo is ready for the next generation of analytics

Ready to go from HOW to WOW?! Analysis Feature Release

Watch out! Announcing New Features

Analytics on a silver platter - packster's fast entry into Business Intelligence

Two companies, one mission: Etribes & minubo expand partnership

Supermetrics vs. minubo - Who Does What With Data Here?

Comparing Business Intelligence Software - Tableau vs. minubo

Business Intelligence - Retailers have to consider this in their BI decision

From customer to Brand Ambassador: Marcus Diekmann becomes Brand Ambassador for BI-solution minubo

More power for Power BI - An example from fashion retailer Masai Clothing

FarmTiger Inside Story: #4 Get Started in eCommerce With These Top KPIs

A smart linking of internal and external Data: finally, the full Overview for Retailers and Brands

Five Compelling Reasons to Exploit Your Data Potential

Christmas 2020 - minubo donates to Hamburg charity institutions

FarmTiger Inside Story: #3 The Initial Consideration: BI – Build or Buy?

minubo is Once Again Awarded the Hamburg Family Seal!

Modomoto Founder Andreas Fischer Joins Business Intelligence Provider minubo

Release of the New minubo Reports: Smart Design, Unlimited Individuality

KPI Guide for the Growth-oriented Retail Company

FarmTiger Inside Story: #2 Data-driven from Zero Hour - It Pays to Start Early

eCommerce Guide: Get the most out of your Black Friday & Cyber Monday

Eco meets Ecom: minubo came in 2nd at this years Startup Pitch at the Digital Fashion Summit 2020

FarmTiger Inside Story: #1 A Start-up as a Pioneer for Data-driven Work

Whitepaper: Maximum Marketing Profitability with Google Ads

Holistic Personalization of the Digital Customer Journey. This is now Possible Thanks to the Partnership Between trbo and minubo.

Whitepaper: Using Data for international Success

Sustainably Increasing Marketing Profitability with Adtriba & minubo

Hot Content Series: The Magic Word in Marketing: Dynamic Pricing - 2.5 Million Price Changes per day

Demand Forecasting through Machine Learning in the Fashion Industry

minubo presents: LaShoe - A Startup in the Walbusch Group

Bernd Burmeister explains how SMEs boost their business with the right KPIs

Measuring Customer Satisfaction from Data: Customer Lifetime Value and NPS

Masai Clothing achieves Omni-Channel Excellence. Salesforce provides the Database, minubo brings the Intelligence.

Hot Content Series: AI in Retail - or: Sh** in, Sh** out

e-Commerce Awards 2020: Once Again, minubo is Among Germany's Top 10 BI Solutions

Release! The Compelling New minubo Dashboarding Tool has Flexibility and Great Features

Because Data is Fashionable – minubo exhibits at FashionTech Berlin 2020

13 Diverse BI Projects From all Over the World - The Right Solution for Every Requirement

Faster, More Focused, and More Comprehensive.  Emarsys and minubo - Two Technology Partners Creating Value Together

The Data Revolution of Association Groups

minubo Scores! Winner of the BARC Award 2019 for Analytics and Data Management

Lasse Klüver Speaks at the ROQQIO Partner Summit

Success at the Deloitte Technology Fast 50 Awards.

“Sex Sells!” This is Shown by the Data of Switzerland's Largest Sex Toy Retailer – Amorana

SwissCommerce: Agilely Evaluating New Business Models and Getting Data Insights from Day One

Achieving More Together - minubo Partner Day was a Great Success

Colorful World of Data. Multi-channel Distributor Metamorph Maintains Perspective

“Trust in You“ – This was DMEXCO 2019

Business Intelligence is Just for the Big Ones?! Nonsense, Medium-sized Company duschmeister.de Reveals

The Perfect Partnership: Make Better Offline Decisions Too with e-velopment and minubo

6th Anniversary - It´s Time to Celebrate!

The Current BARC Study ‘The Future of Reporting’ Proves: minubo Performs with the Pulse of (BI) Time

TDWI Munich 2019 – The Conference for Data & Insights. Lasse Klüver Talks About “The Challenge of the Data Model"

B2B Data Analysis at the next Level - minubo introduces Segmentation at Company Level and B2B-Customer-Journey-Analysis

Decathlon Opens U.S. Superstore - Omni-channel Powered by NewStore and minubo

Data-driven trade associations: minubo CEO Lennard Stoever Presented at the HIS Conference 2019

K5 – Innovation,  Knowledge Transfer and Networking: minubo at Germany's Leading eCommerce Event

Best Practice: Increasing Sales Through Intelligent Email Marketing. Benefiting from the Big Advantage of Data - minubo and ROQQIO Show You How

Lasse Klüver of minubo Presents at the Members ONLY Event of e-velopment

State of the Art Product Segmentation - An eCommerce Research Project with Cooperation Partner Fachhochschule Wedel

Predictive Analytics and logistical Intelligence - Success Story of SugarShape, Descartes pixi and minubo

Marketing Automation - Success is Based on the Correct Handling of Valuable Data

Industry Experts Develop Index for Successful Onsite Customer Journey

Help That Gut Feeling - Melvin & Hamilton Let the Data Speak

E-Commerce Berlin Awards: minubo belongs to the best BI Tools on the German e-commerce market.

Webinar: BI expert Lennard Stoever (CEO minubo) at the virtual conference of IBusiness

Business Intelligence as a Top Investment Theme for eCom 2019 and what that means for you

tesa relies on data – and on the expertise of minubo

minubo Rights Management – Role-based Administration of Access to Individual Key Figures

Custom Insights Pages: The Customized Entry into your Data-driven Work Day

How INTERSPORT Uses minubo to Bring Data-Driven Decision-Making to the POS (ONEtoONE 10/2018)

Betty Barclay Customer Success Story - Higher turnover through intelligent product segmentation

Getnow and minubo: Data-driven Towards the e-Food Revolution

WhitePaper: INTERSPORT Relies on minubo – and Sets new Standards for the Industry

Next CRS-Workshop: The Onsite Customer Journey Index

minubo and the GDPR

Proactive Alarm Bell - Individual Alerts for an Effective Data-Driven Working Environment 

Video: How the Commerce Reporting Standard Helps Retailers to Keep up With Amazon

Last-Minute Christmas tip: How to Escape the Discount Trap With the Right Offer Strategy

Next Generation of the minubo Data Model

How a Data-Driven Point of Sale Becomes a Reality

The Commerce Reporting Standard: Our Initiative to Establish an Industry Standard for key Figures in eCommerce and Omni-Channel Commerce

Make Data-driven Decisions with Ad-hoc Analysis

About the Meaning of the Omni-Channel Customer Journey

The Logical Data Warehouse – Fast and Agile Data Integration for a Flexible BI Infrastructure

minubo Annual Review 2016 – an Infographic

Buy or Do-it-yourself? – About the Advantages and Disadvantages of Flexibility in a Business Intelligence Solution

New WhitePaper: Leverage Customer Segmentation – 3 Steps to Increase Sales by Targeting the Right People With the Right Message

Google Analytics and minubo Part II: When Google Analytics Premium is Really Worth it – and When it is not

Address Customers Perfectly with Flexible Segmentation

Google Analytics and minubo Part I: Why not Compare Apples With Oranges

The Multiplication Table for Data-Driven Companies – or Those who Want to Become one

When Omni-Channel Becomes a Reality: A Workday with 360° Business Insights for the Whole Team

+++ ALERT +++ You are Sitting on a Goldmine! The Future of Analytics is Proactive.

Disposable Frontends: An Omni-Channel Litmus Test

New SmartPaper: Accelerate Omni-Channel Excellence – Key Success Factors for Building a Strong Omni-Channel Business for Your Brand!

How to Find the Right "Commerce Optimization" Solution for Your Business!

The 3 Pillars of Boosting Performance in Your Commerce Organization – an Infographic

4 Tips to Help you Get a Grip on Your Return Rate

How to Understand the Role of Mobiles in Your Customer Transactions – A Beginner's Guide

Google Adwords Bid Modifiers: How do I Get the Correct Settings?

9 Ways to Optimize Your Webshop – an Infographic

Information Overload – How to Stay on Top in a Flood of Data

Customer Acquisition and Reactivation During Holiday Season: 4 Key Questions Every Retailers Should ask Himself

The Holy Grail of Data Intelligence: The Single Point of Truth

One right after the next: Berlin pitch following Austin

Veni vidi vici – minubo rocks the SXSW German Startup Engine!

Pitfalls in Social and Affiliate Marketing: Torben Sominka explains what to watch out for!

Attention online retailers! Affiliate Marketing – more risk than gain?

Revenue Analysis in eCommerce – the Key figures you Need to Know!

The perfect Christmas assortment: Intelligent product clustering for growing sales and profitability

Infographics for our first eCommerce Benchmark Report: This is how retailers actually performed during Christmas sales 2013

Retain new customers successfully: Define analytical goals, understand repurchasing behavior, take action

minubo SmartPaper: Managing Online Shops Successfully – How do I Keep an Overview? Transparency through Best Practice eCommerce Reporting

Put an end to BIG DATA! How a buzzword makes retailers blind to the essential

Know your craft – or let your eCommerce business fail

Efficient and sustainable growth in eCommerce businesses – you’ve got what you need! Your data.

Achieving higher contribution margins in online channel management – a case study for online shops

New architecture for minubo: our Cloud BI solution moves to Amazon Web Services

Case Study: Efficient online channel management with Business Intelligence

Harder, better, faster, stronger: our eCommerce analytics tool minubo grows incessantly

The smart kind of Webanalytics: new Widgets for minubo!

5 Golden Rules for your BI project – Drawing a Bottom line

Two partners, one goal: pixi* and minubo for even more successful eCommerce

Important Metrics for Successful eCommerce (III): The Customer Lifetime Value Special

Important Metrics for Successful eCommerce (II): Sales Metrics, Cost-turnover Ratio, Return Rate, Customer Metrics, Repurchase Rate

Important Metrics for Successful eCommerce (I): Traffic, Average Session Duration, Conversion Rate, Average Order Value

BI Fundamentals – Metrics and KPIs

What’s the use of Business Intelligence? Do I need that, too?

minubo conquers the world: Our startup wins Seedcamp London 2013!!

Starting with BI – a Not-To-Do-List