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COMMERCE INSIGHTS BLOG

minubo sharing expertise on data-driven commerce

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Anne Golombek

Anne is COO and Marketing Lead at minubo. As an expert in Business Intelligence and data-driven decision-making, she is a passionate writer for minubo and their blog.

Tech Talk

Custom Insights Pages: The Customized Entry into your Data-driven Work Day

By Anne Golombek on November 9, 2018

Working data driven. Everyone talks about it, but why are so few people doing it? Quite simply because there are big challenges to overcome on the way - both conceptually and technically...

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Customer & Partner Spotlight

How INTERSPORT Uses minubo to Bring Data-Driven Decision-Making to the POS (ONEtoONE 10/2018)

By Anne Golombek on September 25, 2018

In our whitepaper on the cooperation between INTERSPORT and minubo, we already told the story – now, the ONEtoONE (issue 10/2018) covers the topic as well by describing how INTERSPORT...

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Commerce News & Insights

Last-Minute Christmas tip: How to Escape the Discount Trap With the Right Offer Strategy

By Anne Golombek on December 6, 2017

Christmas is not just the time of mulled wine, cookie baking and decorated city centers, but also the time when retailers are fighting more than ever and more visibly than ever for each...

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Commerce News & Insights

The Commerce Reporting Standard: Our Initiative to Establish an Industry Standard for key Figures in eCommerce and Omni-Channel Commerce

By Anne Golombek on July 17, 2017

Omni-Channel, Beacon Technology, Curated Shopping – in almost no other industry is progress moving at such a fast pace as in commerce. However, an elementary building block for success...

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Commerce News & Insights

When Omni-Channel Becomes a Reality: A Workday with 360° Business Insights for the Whole Team

By Anne Golombek on October 19, 2016

Omni-Channel is not a buzzword. Not only has this year's dmexco shown that the great vision of a comprehensive channel experience is more and more a reality, but also, in our work with...

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Tech Talk

+++ ALERT +++ You are Sitting on a Goldmine! The Future of Analytics is Proactive.

By Anne Golombek on September 29, 2016

If you were walking over a gold mine that is buried somewhere deep under your feet—would you notice it? Probably not, because most likely you are not an expert. But wouldn’t it be great...

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Commerce News & Insights

Customer Acquisition and Reactivation During Holiday Season: 4 Key Questions Every Retailers Should ask Himself

By Anne Golombek on November 3, 2015

Ginger cookies in the grocery stores and retailers having preparation stress: These are the unmistakable signs of the beginning of the Christmas season. Among all decisions that have...

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Commerce News & Insights

The Holy Grail of Data Intelligence: The Single Point of Truth

By Anne Golombek on May 21, 2015

Everyone is searching for it, but very few people find it – at least not in their own system landscape: the Single Point of Truth. But without this Holy Grail, data intelligence has...

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minubo Team & Tool

One right after the next: Berlin pitch following Austin

By Anne Golombek on April 14, 2015

Just one week after our fulminant success in Austin, it has already been time for our next stage performance: the Tech5 competition in Berlin, hosted by The Next Web and Adyen where the...

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minubo Team & Tool

Veni vidi vici – minubo rocks the SXSW German Startup Engine!

By Anne Golombek on March 18, 2015

Torben, you hell of a guy! After our Senior Product Manager already won the pre-pitch in the betahaus in Hamburg in January, he was now able to come out on top in the German Startup...

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