Commerce Insights Blog

Sabina Mierzowski Jul 28, 2016 4:35:31 PM 2 min read

The 3 Pillars of Boosting Performance in Your Commerce Organization – an Infographic

It is THE goal of any commerce organization – a sustainable and efficient increase of ...
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Sabina Mierzowski Jun 1, 2016 3:06:44 PM 7 min read

4 Tips to Help you Get a Grip on Your Return Rate

Open a website - choose - order - keep! This procedure is wishful thinking in every ...
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Julia Schulz May 27, 2016 6:27:35 PM 7 min read

How to Understand the Role of Mobiles in Your Customer Transactions – A Beginner's Guide

With the rise in mobile commerce over the past few years, the way in which consumers have ...
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Julia Schulz May 24, 2016 4:23:10 PM 9 min read

Google Adwords Bid Modifiers: How do I Get the Correct Settings?

The various pros and cons of advanced campaigns with Google Adwords are often discussed ...
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Sabina Mierzowski May 6, 2016 1:57:09 PM 1 min read

9 Ways to Optimize Your Webshop – an Infographic

A high number of visits, continuously rising conversion rates, perfect usability and high ...
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Julia Schulz Mar 7, 2016 3:51:10 PM 5 min read

Information Overload – How to Stay on Top in a Flood of Data

Whether at the managing director level or at the operational level: It is critical for ...
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Anne Golombek Nov 3, 2015 11:06:13 AM 3 min read

Customer Acquisition and Reactivation During Holiday Season: 4 Key Questions Every Retailers Should ask Himself

Ginger cookies in the grocery stores and retailers having preparation stress: These are ...
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Anne Golombek May 21, 2015 10:44:00 AM 8 min read

The Holy Grail of Data Intelligence: The Single Point of Truth

Everyone is searching for it, but very few people find it – at least not in their own ...
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Anne Golombek Feb 27, 2015 10:48:00 AM 2 min read

Pitfalls in Social and Affiliate Marketing: Torben Sominka explains what to watch out for!

Instead of using the common metric CPM (Cost-Per-Mille resp. Cost per Thousand Views) ...
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Anne Golombek Feb 9, 2015 10:49:00 AM 3 min read

Attention online retailers! Affiliate Marketing – more risk than gain?

Affiliate marketing is a fixed component in the online marketing mix for many companies. ...
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