COMMERCE INSIGHTS BLOG

It is undisputed that the subject of data analysis and data-driven work continues to gain ground, including in the B2B environment. However, what is already common practice in the B2C...

The topic of marketing automation is currently on everyone's lips - everyone wants to automate their processes. Whether it's social media campaigns, e-mail, mobile messaging, ad...

Not only because of the new EU General Data Protection Regulation (GDPR) is the protection and safekeeping of personal data and sensitive business data, a major topic. Within commerce...

Working data driven. Everyone talks about it, but why are so few people doing it? Quite simply because there are big challenges to overcome on the way - both conceptually and technically...

May 25, 2018 - this date has been marked in red on the calendar by many trading companies, because on this day the new EU General Data Protection Regulation (GDPR) comes into force....

For data-driven organizations, monitoring relevant business metrics and processes plays a crucial role. However, it takes a lot of time to design and implement an automated alerting...

In a couple of weeks, we will start the implementation of the next generation of minubo’s data model – providing more clarity and completeness in regards to measure names than ever...

The term "data-driven work" is on everyone's lips. We are confronted with this issue from all sides and we have repeatedly drawn attention to the importance of this strategic orientation...

If you were walking over a gold mine that is buried somewhere deep under your feet—would you notice it? Probably not, because most likely you are not an expert. But wouldn’t it be great...

Perfect summer weather in Hamburg – and minubo is performing fantastic as well. Time for another status update! Besides the various new features that our development team actually is...