COMMERCE INSIGHTS BLOG

The customer is king - that's literally true for Metamorph, Germany's leading distributor of costumes and disguises. Customers today expect a fast and comfortable shopping experience...

Let’s clarify one thing up front: Business Intelligence is not just for the big ones. In particular, Medium-sized companies are increasingly concerned with making their data sustainable...

Advertising posts on Instagram, newsletters in the email inbox, banners on Google - no one can ignore online advertising nowadays. And while these channels bring certain benefits, the...

In the newly opened, 4.600m2 U.S. Superstore in Emeryville, California, Decathlon does not play by traditional retail rules. The sporting goods retailer defies traditional Point of Sale...

Email marketing is still one of the strongest channels with significant sales potential. For a long time, the assumption was that social media challenged the rank of newsletters, but the...

The Fachhochschule Wedel University of Applied Sciences, located in the Hamburg metropolitan area, has stood for interdisciplinary, practical and international studies for more than 70...

Personal advice - be it through a best friend, mother, partner or professional shopping consultant - is indispensable for many when shopping. What was only possible in brick-and-mortar...

In the past, it has often been enough to have industry and market experience to develop a good gut feeling for your business. Those who knew their way around were successful. These times...

The manufacturer of technical adhesive tapes and self-adhesive system solutions for industrial customers and end consumers is one of the world leaders in its industry. Since this year...

In our whitepaper on the cooperation between INTERSPORT and minubo, we already told the story – now, the ONEtoONE (issue 10/2018) covers the topic as well by describing how INTERSPORT...