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COMMERCE INSIGHTS BLOG

minubo sharing expertise on data-driven commerce

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minubo Team & Tool

Achieving More Together - minubo Partner Day was a Great Success

By Lasse Klüver on September 24, 2019

minubo draws on a strong network of established technology and agency partners because this is one of the most important building blocks for successfully meeting the increasingly...

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Customer & Partner Spotlight

Colorful World of Data. Multi-channel Distributor Metamorph Maintains Perspective

By Lisa Wiedmann on September 18, 2019

The customer is king - that's literally true for Metamorph, Germany's leading distributor of costumes and disguises. Customers today expect a fast and comfortable shopping experience...

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minubo Team & Tool

“Trust in You“ – This was DMEXCO 2019

By Lisa Wiedmann on September 16, 2019

As usual every year, DMEXCO came and went. Industry experts from the fields of business, marketing and innovation came together on the 11th and 12th of September to define the digital...

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Customer & Partner Spotlight

Business Intelligence is Just for the Big Ones?! Nonsense, Medium-sized Company duschmeister.de Reveals

By Lisa Wiedmann on September 5, 2019

Let’s clarify one thing up front: Business Intelligence is not just for the big ones. In particular, Medium-sized companies are increasingly concerned with making their data sustainable...

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Customer & Partner Spotlight

The Perfect Partnership: Make Better Offline Decisions Too with e-velopment and minubo

By Lisa Wiedmann on August 29, 2019

Advertising posts on Instagram, newsletters in the email inbox, banners on Google - no one can ignore online advertising nowadays. And while these channels bring certain benefits, the...

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minubo Team & Tool

6th Anniversary - It´s Time to Celebrate!

By Lisa Wiedmann on August 13, 2019

minubo turns six today and the whole team is proud of what has been achieved and also very excited about what the future will bring. minubo CEO Lennard Stoever has captured his thoughts...

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The Current BARC Study ‘The Future of Reporting’ Proves: minubo Performs with the Pulse of (BI) Time

By Lisa Wiedmann on July 23, 2019

A recent study by the Business Application Research Center (BARC) looks at current and future challenges in delivering information and examines how companies plan to improve their...

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minubo Team & Tool

TDWI Munich 2019 – The Conference for Data & Insights. Lasse Klüver Talks About “The Challenge of the Data Model"

By Lisa Wiedmann on July 4, 2019

From the 24th to the 26th of June, the TDWI Conference celebrated its 15th anniversary. Since it was started, the event has been an integral part of the calendar of Business Intelligence...

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Tech Talk

B2B Data Analysis at the next Level - minubo introduces Segmentation at Company Level and B2B-Customer-Journey-Analysis

By Lisa Wiedmann on June 28, 2019

It is undisputed that the subject of data analysis and data-driven work continues to gain ground, including in the B2B environment. However, what is already common practice in the B2C...

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Customer & Partner Spotlight

Decathlon Opens U.S. Superstore - Omni-channel Powered by NewStore and minubo

By Lisa Wiedmann on June 18, 2019

In the newly opened, 4.600m2 U.S. Superstore in Emeryville, California, Decathlon does not play by traditional retail rules. The sporting goods retailer defies traditional Point of Sale...

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