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COMMERCE INSIGHTS BLOG

minubo sharing expertise on data-driven commerce

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Customer & Partner Spotlight

Bernd Burmeister explains how SMEs boost their business with the right KPIs

By Lisa Wiedmann on April 8, 2020

Let’s clarify one thing up front: Data Analytics is not just for the big ones. In particular, Medium-sized companies are increasingly concerned with making their data sustainable success...

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Commerce News & Insights

Measuring Customer Satisfaction from Data: Customer Lifetime Value and NPS

By Susan Levermann on March 19, 2020

According to a study by Price Waterhouse Coopers, 32 percent of customers will stop using a brand or product after a bad experience (PWC, 2018). This number clearly shows that customer...

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Customer & Partner Spotlight

Masai Clothing achieves Omni-Channel Excellence. Salesforce provides the Database, minubo brings the Intelligence.

By Lisa Wiedmann on March 4, 2020

Those who do not know their customers will find it difficult to remain competitive in the increasingly complex communications landscape because contact and interaction points between the...

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Commerce News & Insights

Hot Content Series: AI in Retail - or: Sh** in, Sh** out

By Lisa Wiedmann on February 26, 2020

Big Data, Real Time, Predictive and Machine Learning - it is clear that the list of prominent buzzwords must also include AI now. AI is revolutionary. Everyone wants it. But what does...

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minubo Team & Tool

e-Commerce Awards 2020: Once Again, minubo is Among Germany's Top 10 BI Solutions

By Lisa Wiedmann on February 19, 2020

The e-Commerce Germany Awards were presented in Berlin for the third time in a row. More than 240 companies took part in the battle for a prestigious title in one of ten categories....

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Tech Talk

Release! The Compelling New minubo Dashboarding Tool has Flexibility and Great Features

By Robin Henke on January 28, 2020

Achieving more Together Smart Decisions. Every Day. For Everyone. – True to our corporate philosophy, we want to enable retail companies to make the best possible use of their data in...

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minubo Team & Tool

Because Data is Fashionable – minubo exhibits at FashionTech Berlin 2020

By Lisa Wiedmann on January 17, 2020

FashionTech Berlin took place for the fifth time in January as part of the Berlin Fashion Week. The conference deals with topics related to innovations and digitization in the fashion...

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Customer & Partner Spotlight

13 Diverse BI Projects From all Over the World - The Right Solution for Every Requirement

By Lisa Wiedmann on January 7, 2020

For over 6 years, and with the extensive expertise of 150+ implemented projects in retail, e-commerce and omni-channel, minubo supports its customers in data-driven decision-making....

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Customer & Partner Spotlight

Faster, More Focused, and More Comprehensive.  Emarsys and minubo - Two Technology Partners Creating Value Together

By Lisa Wiedmann on December 9, 2019

React in real-time and personally to onsite customer behavior and minimize the bounce rates? Avoid customer churn through customized incentives? Increase sales by sending tailor-made...

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Customer & Partner Spotlight

The Data Revolution of Association Groups

By Lisa Wiedmann on December 3, 2019

In Germany alone, DER MITTELSTANDSVERBUND counts 320 Association Groups from 45 sectors with approximately 230,000 medium-sized companies. They generate annual revenues in the mid...

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