The Logical Data Warehouse – Fast and Agile Data Integration for a Flexible BI Infrastructure
This is a guest blog post contributed by our partner DataVirtuality. Big data is the key ...
Buy or Do-it-yourself? – About the Advantages and Disadvantages of Flexibility in a Business Intelligence Solution
One can now say with a clear conscience that decision-makers in commerce organizations ...
New WhitePaper: Leverage Customer Segmentation – 3 Steps to Increase Sales by Targeting the Right People With the Right Message
The customer is king – this is general knowledge in the commerce world. But simply ...
Google Analytics and minubo Part II: When Google Analytics Premium is Really Worth it – and When it is not
Let's go back to the relationship between Google Analytics and minubo. In the first part ...
Address Customers Perfectly with Flexible Segmentation
Customers are becoming more and more demanding every day – not only with their ...
The Multiplication Table for Data-Driven Companies – or Those who Want to Become one
A comment on Forian Heinemann's data warehouse podcast on digitalkompakt.de Rarely have I ...
When Omni-Channel Becomes a Reality: A Workday with 360° Business Insights for the Whole Team
Omni-Channel is not a buzzword. Not only has this year's dmexco shown that the great ...
Disposable Frontends: An Omni-Channel Litmus Test
Let me introduce Karlotta: She's a young fashion lover (or addict, as her closer friends ...
New SmartPaper: Accelerate Omni-Channel Excellence – Key Success Factors for Building a Strong Omni-Channel Business for Your Brand!
It is a rumor, that has persisted in the commerce world for quite a long time already: ...
How to Find the Right "Commerce Optimization" Solution for Your Business!
Analytics, Reporting, data driven processes, predictive analytics -- who has not heard of ...